Sending a WhatsApp broadcast campaign can be an effective way to reach your audience with important updates, promotions, or announcements. Using the Chat ON Desk dashboard, you can easily set up and send a WhatsApp broadcast campaign. Follow these steps to ensure a smooth and successful campaign launch.

Step-by-Step Guide

1. Log In to Chat ON Desk Dashboard

Begin by logging into your Chat ON Desk dashboard. This is your control center for managing and sending broadcast campaigns.

2. Create a New Campaign

• Navigate to the Campaigns section.
• Click on New Campaign.

3. Enter Campaign Details

• Campaign Name: Enter a name for your campaign. This name will help you identify the campaign in reports and analytics, but it won’t be visible to your audience.

4. Select the Channel

• If your account has more than one channel, you will see an option to select the desired channel for this campaign.

5. Upload Contact List

• Click on Next.
• Here, you have two options:
  • Upload an Excel File: Ensure your file contains the contact numbers you want to target.
  • Enter Numbers Manually: Input the contact numbers directly into the system.

6. Choose Your Template

• Click on Next.
• Select a pre-approved template that you wish to send. Pre-approved templates ensure compliance with WhatsApp policies and streamline the approval process.

7. Manage Template Variables

If your chosen template includes variables, you will need to provide values for these variables.

• Manual Entry: Enter the variable values directly if you have entered the numbers manually.
• Excel File Upload: Select the variables from the list if you uploaded an Excel file.

8. Review and Send

• Click on Next.
• Review all the details on the verification screen. Ensure all information is correct.
• Click on either Send Now or Schedule to execute the campaign at your desired time.

Tips for a Successful Campaign

• Double-Check Contacts: Ensure all contact numbers are correct and formatted properly.
• Template Approval: Use only pre-approved templates to avoid delays.
• Personalize Messages: Utilize variables to personalize messages, enhancing engagement.
• Monitor Results: After sending, monitor the campaign’s performance through the dashboard’s reporting features.

By following these steps, you can effectively manage and send a WhatsApp broadcast campaign using Chat ON Desk, reaching your audience quickly and efficiently.